How to Dominate SEO for Real Estate [New Step-by-Step Guide]

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This assists you rank in the SERPs and get more visitors to the site. There are a million concepts you can explore as a realtor when it comes to video material.  More In-Depth  can create virtual tours of the houses on sale, for instance, that give people a much better idea of the space than photos.

This material, again, establishes you as an authority and increases your ranking. Optimize your site for mobile users According to a research study by National Association of Realtors titled Property in a Digital Age, it was discovered that in 2019, the typical user searched for a house on their mobile gadget.

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It is for this factor that you need your website to be optimized for mobile. According to Google, 40% of consumers will ditch your site and go to a rival's one instead if they have a bad mobile web experience. 57% wouldn't suggest your business to anyone for that same reason.

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Why? Since the searcher immediately wishes to see what a house looks like when they click on a listing. Therefore you need to display several premium images on a single websites. Having said that, you can't compromise on your page speed as this will mess up the consumer's experience (we talk more about this in the next point).

Learn all about how you can optimize your images here: And do not forget to include a caption and an alt text to each image! Page speed, or the speed at which your web page loads, holds an essential place in your residential or commercial property website SEO technique because it is an important consider how Google ranks you.

Why? Due to the fact that it has a massive impact on user experience when it comes to your clients or possible customers. Did you understand that the likelihood of bounce increases by 32% when the page load speed boost from one to 3 seconds? As a realtor, this is unacceptable to you.

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Here are some things you can do to ensure this: Choose a great hosting service Compress images Use page speed screening tools typically Go with a CDN (content circulation network) Find out more about how to boost page speed and, in turn, customer experience, here: Work on your online reviews We mentioned previously that 52% of people in the United States found a house to buy online in 2019.